Bernie DiFiore


As President, Chairman and CEO of BenefitMall, Bernard DiFiore is responsible for overseeing the company's overall strategic direction, planning and execution.  Working with more than 20,000 Trusted Advisors, Brokers and CPAs, BenefitMall provides the nation's largest portfolio of insurance and payroll services designed to help more than 200,000 small to medium-sized companies successfully focus on their business, while knowing that their benefits are taken care of.

Most recently, Mr. DiFiore orchestrated a merger with CompuPay, the second largest, privately held payroll company; positioning BenefitMall as a leader in helping businesses provide key employee benefits and payroll while remaining compliant under health care reform. 

Successfully mastering city management early in his career, Mr. DiFiore attained the experience that supported his achievements as the founder and president of Coordinated Benefits Systems, Inc., a large technology-driven employee-benefits company, which he later sold.  Additionally, Mr. DiFiore held positions as President of a charitable foundation and created The Aquinas Funds. The Aquinas Funds grew to be a national financial-services company and publicly traded mutual fund with $160 million in managed assets.

Mr. DiFiore holds an undergraduate degree from the University of Cincinnati and a master's degree from Syracuse University. He is very active in serving others through community outreach programs. Mr. DiFiore serves on the Salvation Army DFW Metroplex advisory board, Richardson Regional Medical Center and the Business Council for the Arts. In addition, Mr. DiFiore is a long-standing member of the Dallas Salesmanship Club, which focuses on making a positive impact for at-risk kids and families.


Employee benefits and payroll processing

BenefitMall, the leader of integrated employee benefit solutions, provides industry leading technology and a national network of local offices that support the Broker distribution channel. Headquartered in Dallas, Texas and in business for more than 30 years, BenefitMall is the nation's largest general agency.

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